Back to The New Possible

Introducing the New Possible

Every day, what we knew as normal before coronavirus fades away, and we find ourselves in a transitional space where we cope with the crisis day by day and wonder what we’ll be doing whenever the next normal arrives.

Our approach

The contents of this site, including any statements, articles, graphics, charts, checklists, and other materials (“Content”) are for informational purposes only. The Content is not intended to be a substitute for professional advice or constitute medical advice. This content was previously posted on McKinsey’s COVID Response Center and is subject to our commitment to the Open Covid Pledge under these Terms of Use.